
Flourish
February 2005
vol. 1, no. 1
Welcome to the new Flourish newsletter! My intention in
sending this is to inspire you to write more and to write
better. Once a month you will see this brief newsletter
in your inbox and I hope you will use it as an opportunity
to do a gentle internal check. Have I been writing? Have
I been thinking about publication? My recommendation is
that whenever you get this newsletter, you write an email
to yourself about where you are in terms of writing and
what you want to do over the next month. Avoid hectoring
yourself, just use this newsletter to keep your scholarly
writing on the front burner instead of in the deep freeze.
Stories from
the Writing Life
Every month I
will send you a story about an academic writer’s struggles.
The following is one of my favorites.
In the 1960s, an economist wrote an article on how the market
operated when the seller, for instance, had more information
than the buyer. His main example was used cars. He worked
hard to make the article readable, gave it a fun title,
and sent it off to the big journal in his field, American
Economic Review. The editors wrote back that the article
was interesting but, according to the economist’s
own report, “trivial.” He then sent it to the
Journal of Political Economy, who disagreed and stated that
the article was too “general” to be published.
He sent it to a third journal, the Review of Economic Studies,
whose editors said that it was too “trivial”
again. Finally, four years after he first sent the article
out, he sent it to the Quarterly Journal of Economics, which,
to his amazement, accepted it.
By then he was feeling pretty discouraged about the article
and felt “lucky” that he had gotten it published
anywhere. Over the years that it took to get it published,
he abandoned the direction of the article, figuring it must
not be worthwhile. Not long after it was published, however,
one economist after another began to tell him that they
had read it and found it useful.
Today that article, “The Market for ‘Lemons’:
Quality, Uncertainty, and the Market Mechanism,” is
one of the most cited papers to ever be published in any
field. It has shaped the real world of insurance, markets,
and law. The author, University of California, Berkeley
professor George Akerlof, won the 2001 Nobel prize in economics
for the work in that landmark article. Looking back, he
says, “I still feel very lucky that it was published”
since the article did not have the “usual solemnity”
of economics papers and the topic inspired tremendous concern
among economists.
Moral of the story? Just because an article is rejected—three
times—does not mean it is bad. And, it may take thirty
years for the Nobel committee to recognize your genius!
This story comes from a wonderful article, available in
full on JSTOR, written by two graduate students: Joseph
S. Gans, and George B. Shepherd, “How Are the Mighty
Fallen: Rejected Classic Articles by Leading Economists,”
The Journal of Economic Perspectives 8, no. 1 (Winter1994):
165-179.
The authors have also written a book with full-length articles
by famous economists on their experiences of peer review
titled Rejected:
Leading Economists Ponder the Publication Process (Arizona:
Thomas Horton & Daughters, 1995).
Got a good story? Send it and I’ll post it.
Quote Unquote
On misunderstanding
what makes for a strong literary essay:
“[When I was an undergraduate] I thought writing papers
was having a succession of insights. I had no idea how to
generate insights. I’d write a sentence and stare
at the initials engraved in the wood of my study carrel,
waiting for another insight to pounce on me. I didn’t
know that papers presented arguments. (My husband, who went
to the same college, says that he did know that papers presented
arguments. He just didn’t know how to get one.) I
tended to write appreciations.” Bonnie Friedmann,
“Strange Alchemy: Hearing Past the Professor,”
The Chronicle of Higher
Education (September 10, 2004): B12-B14.
Got a good writing quote? Send it and I’ll post it.
Only Connect
This month, [deleted
for web] is interested in setting up an online group for
faculty writers. She would like to base the group on research
by Robert Boice on time management (e.g., Professors as
Writers). Please contact her directly at [deleted for web].
If you are interested in forming an electronic writing group,
contact me and I will put you in contact with any others
who reply.
News from the Editor
I was on fellowship
at the Clark Library in Los Angeles this fall for my own
writing and research on eighteenth-century Ethiopia and
Ghana. Meanwhile, I have been developing a version for individuals
of my ten-week academic writing workshop, so that anyone
can take my workshop, not just those whose institutions
invite me to lecture. (Since 1997, I have designed and taught
a writing workshop at UCLA and around the world to help
scholars get their writing into print. To learn more about
these, see my website.)
Subscribing/Unsubscribing
Everyone is welcome
to subscribe to this electronic newsletter! Just click here
and fill out the form. If you want to unsubscribe, just
go to the same website: http://lists.ucla.edu/cgi-bin/mailman/listinfo/flourish.
This newsletter is formatted in html. If the formatting
-- the color or columns -- is gone, check your email program
settings.